The Riken model of tires is manufactured by the Riken Gomu Business, Co., Ltd., a subsidiary of the Michelin Group. This connection supplies entry to superior tire applied sciences and world manufacturing experience. Riken tires are sometimes positioned as a value-oriented possibility, providing a steadiness of efficiency and affordability. For instance, a shopper would possibly choose Riken tires for a dependable all-season efficiency with out a premium price ticket.
Based in 1917, Riken Gomu has an extended historical past of tire improvement and manufacturing. Its integration into the Michelin Group in 1992 considerably expanded its world attain and market presence. This acquisition allowed for higher funding in analysis and improvement, resulting in enhancements in tire compounds and development. The model advantages from Michelin’s intensive expertise and technological developments, contributing to elevated shopper confidence.