The Infiniti luxurious automobile model is owned by the Nissan Motor Firm. This possession construction is much like different automotive teams the place a mother or father firm manages a number of manufacturers focusing on totally different market segments. As an example, Toyota owns Lexus, and Honda owns Acura. Nissan established Infiniti in 1989 to compete with these established luxurious marques, primarily within the North American market.
This company relationship permits Infiniti to leverage Nissan’s in depth sources in engineering, manufacturing, and international distribution. It gives entry to superior applied sciences, economies of scale, and a well-established provide chain. This backing allows Infiniti to give attention to growing its model id, design philosophy, and buyer expertise throughout the luxurious section. Traditionally, understanding this possession construction has been essential for analyzing Infiniti’s market positioning, its entry to particular applied sciences, and its general enterprise technique.
