9+ CarMax vs. Carvana: Who Pays More? (2024)


9+ CarMax vs. Carvana: Who Pays More? (2024)

This query displays a standard shopper dilemma: acquiring the very best worth when promoting a used automobile. It includes evaluating presents from two distinguished used-car retailers with distinct enterprise fashions. One operates primarily by way of bodily public sale websites and dealerships, whereas the opposite capabilities largely on-line, providing automobile pickup and supply. Understanding the components influencing every firm’s appraisal course of, corresponding to market situations, automobile specifics, and particular person enterprise methods, is essential for sellers in search of optimum returns.

Evaluating presents between these two retailers can empower sellers to make knowledgeable choices, doubtlessly resulting in considerably greater earnings. Traditionally, shoppers had fewer avenues to match presents and sometimes relied on a single appraisal, doubtlessly leaving cash on the desk. The rise of on-line car-buying platforms has elevated transparency and competitors, benefiting shoppers straight. Accessing a number of value determinations is now simpler and extra environment friendly, fostering a extra balanced market for used autos.

Additional exploration will analyze the appraisal processes of every firm, highlighting the important thing variables affecting their presents, together with automobile situation, mileage, location, and present market demand. Subsequent sections will delve into the benefits and drawbacks of every platform, providing sensible recommendation for maximizing resale worth.

1. Automobile Situation

Automobile situation performs a pivotal position in figuring out the appraisal worth provided by each CarMax and Carvana. A radical understanding of how every firm assesses situation, and the following influence on their presents, is important for sellers aiming to maximise returns.

  • Exterior Situation

    Exterior situation encompasses seen harm like dents, scratches, and rust. A pristine exterior considerably will increase appraisal worth at each firms. For instance, a automobile with no seen harm will seemingly obtain a better supply than an equivalent mannequin with vital hail harm. This issue emphasizes the significance of sustaining a automobile’s look for optimum resale worth.

  • Mechanical Soundness

    Mechanical soundness refers back to the operational integrity of the automobile’s engine, transmission, brakes, and different important techniques. A well-maintained automobile with a complete service historical past will command a better value. A automobile with a documented historical past of standard upkeep, for example, is extra interesting than one with unresolved mechanical points, influencing the ultimate supply from each CarMax and Carvana.

  • Inside Situation

    Inside situation encompasses the state of the upholstery, dashboard, electronics, and total cabin. A clear, well-maintained inside contributes positively to the appraisal worth. A automobile with stained or torn seats and a malfunctioning leisure system will seemingly obtain a decrease supply than one with a pristine inside, impacting potential earnings from each platforms.

  • Mileage

    Mileage straight correlates with perceived put on and tear. Decrease mileage autos sometimes command greater costs. A automobile with 50,000 miles will usually obtain a better supply than a comparable mannequin with 150,000 miles, no matter different components. Understanding the influence of mileage on appraisal worth permits sellers to set sensible expectations when evaluating presents.

Finally, presenting a automobile in optimum situation, each cosmetically and mechanically, considerably influences the presents obtained from CarMax and Carvana. Sellers who prioritize automobile upkeep and deal with any current points earlier than in search of value determinations usually tend to safe greater payouts. Recognizing the interaction between automobile situation and appraisal worth is essential for maximizing resale earnings within the used automobile market.

2. Market Demand

Market demand considerably influences the costs provided by each CarMax and Carvana. Fluctuations in demand for particular makes, fashions, and options straight influence a automobile’s resale worth. Understanding these dynamics is essential for sellers in search of to optimize their returns.

  • Recognition of Particular Makes and Fashions

    Sure automobile makes and fashions constantly expertise greater demand than others. This recognition interprets to greater resale values. For instance, a preferred SUV in a selected coloration and trim bundle would possibly command a better value than a much less sought-after sedan, even when the sedan is newer. This underscores the significance of researching present market tendencies earlier than in search of value determinations.

  • Seasonal Variations

    Demand for particular automobile varieties typically fluctuates seasonally. Convertibles, for instance, are typically in greater demand throughout hotter months, resulting in doubtlessly greater presents from CarMax and Carvana. Conversely, demand for four-wheel-drive autos would possibly enhance throughout winter months in sure areas. Recognizing these seasonal tendencies might help sellers time their transactions strategically.

  • Influence of Exterior Elements

    Exterior components, corresponding to fluctuating gas costs or financial downturns, can considerably influence demand. A sudden surge in gas costs would possibly lower demand for gas-guzzling autos, affecting the costs provided by each firms. Staying knowledgeable about broader market tendencies is essential for understanding potential fluctuations in resale worth.

  • Regional Demand Variations

    Demand for sure automobile varieties can differ considerably by area. A truck may be in greater demand in a rural space than in a densely populated metropolis, influencing the presents obtained from native patrons or dealerships. Recognizing these regional variations is important for setting sensible expectations relating to resale worth.

Finally, market demand performs a pivotal position within the valuations provided by each CarMax and Carvana. Sellers who perceive these dynamics and adapt their methods accordingly are higher positioned to safe the very best value for his or her used autos. Cautious consideration of present market tendencies, seasonal differences, exterior components, and regional variations empowers sellers to maximise their returns within the used automobile market.

3. Location

Location considerably influences the appraisal worth provided by CarMax and Carvana. Regional variations in provide and demand, native market situations, and proximity to bodily appraisal websites all contribute to discrepancies in presents. Understanding these geographic nuances is essential for sellers aiming to maximise returns.

Proximity to a bodily CarMax location can influence the appraisal course of. Whereas CarMax presents on-line valuations, bodily value determinations stay a cornerstone of their enterprise mannequin. Sellers situated farther from bodily areas would possibly expertise logistical challenges, doubtlessly influencing the ultimate supply. Conversely, Carvana’s online-centric strategy minimizes the influence of distance, providing broader geographic attain and doubtlessly extra constant valuations no matter location. For instance, a vendor in a rural space removed from a CarMax location would possibly discover Carvana’s on-line appraisal and automobile pickup service extra handy and doubtlessly extra aggressive, whereas a vendor close to a CarMax location would possibly desire the in-person appraisal course of.

Native market situations, such because the prevalence of particular automobile varieties and total financial local weather, additionally play a task. A automobile in excessive demand inside a selected area would possibly command a better value from native patrons, influencing the presents offered by each CarMax and Carvana. For example, a pickup truck in a rural space with a powerful agricultural economic system would possibly fetch a better value than the identical truck in a metropolitan space with restricted demand for such autos. Analyzing regional market tendencies is important for setting sensible expectations and understanding potential variations in presents between totally different areas.

In abstract, location serves as a essential issue influencing appraisal values. Sellers should take into account proximity to bodily appraisal websites, regional market dynamics, and the interaction between on-line and in-person appraisal processes when evaluating presents from CarMax and Carvana. Understanding these geographic nuances empowers sellers to navigate the complexities of the used automobile market and maximize potential returns primarily based on their particular location.

4. Automobile Mileage

Automobile mileage is a essential issue influencing used automobile valuations, straight impacting the presents obtained from firms like CarMax and Carvana. Larger mileage sometimes correlates with elevated put on and tear, doubtlessly diminishing a automobile’s resale worth. Understanding the connection between mileage and appraisal presents is important for sellers in search of to maximise their returns.

  • Depreciation and Mileage

    Depreciation, the lower in a automobile’s worth over time, accelerates with greater mileage. A automobile with 100,000 miles will usually depreciate extra considerably than a comparable mannequin with 50,000 miles, straight impacting presents from each CarMax and Carvana. This highlights the significance of contemplating mileage when evaluating potential resale worth.

  • Mileage and Perceived Reliability

    Excessive mileage typically raises considerations a couple of automobile’s long-term reliability, doubtlessly affecting its desirability and, consequently, the presents obtained. A automobile with exceptionally excessive mileage may be perceived as requiring extra frequent upkeep or repairs, impacting its enchantment to potential patrons and influencing the appraisal course of. This notion underscores the significance of sustaining detailed service data, particularly for high-mileage autos.

  • Mileage Tiers and Valuation

    Each CarMax and Carvana make the most of mileage tiers of their valuation algorithms. Crossing sure mileage thresholds can considerably influence the provided value. For instance, a automobile exceeding 100,000 miles would possibly fall into a unique valuation tier, doubtlessly leading to a decrease supply. Understanding these mileage thresholds is important for setting sensible expectations.

  • Mileage and Market Section

    The influence of mileage on resale worth can differ throughout totally different market segments. Excessive mileage may be much less detrimental to the worth of a sturdy truck identified for longevity in comparison with a compact automobile. Contemplating the automobile’s market section and typical mileage expectations inside that section offers invaluable context for decoding appraisal presents.

In conclusion, mileage serves as a key determinant of a used automobile’s worth, straight influencing presents from firms like CarMax and Carvana. Sellers ought to fastidiously take into account the interaction between mileage, depreciation, perceived reliability, and market section when evaluating appraisal presents and setting sensible expectations for his or her automobile’s resale worth. Understanding these dynamics empowers sellers to navigate the used automobile market successfully and maximize potential returns.

5. 12 months of Manufacture

12 months of manufacture considerably influences used automobile valuations, taking part in a key position in figuring out presents from firms like CarMax and Carvana. Newer autos usually command greater costs because of components like decrease mileage, remaining guarantee protection, and the perceived advantage of newer expertise and security options. This correlation between 12 months of manufacture and resale worth impacts the appraisal course of at each firms. For instance, a 2022 mannequin 12 months automobile with low mileage and fascinating options will seemingly obtain a considerably greater supply than a 2012 mannequin 12 months automobile, even when the older automobile is in wonderful situation. This distinction displays the market’s choice for newer fashions and the related perceived advantages.

Technological developments and security rules additionally contribute to the influence of 12 months of manufacture. Automobiles manufactured in recent times typically embody superior security options, driver-assistance applied sciences, and improved gas effectivity, making them extra interesting to patrons. This elevated desirability interprets to greater demand and, consequently, greater resale values. For example, a automobile geared up with superior security options like lane departure warning and adaptive cruise management would possibly obtain a better appraisal than a comparable mannequin missing these options. This premium displays the market’s rising emphasis on security and expertise. Furthermore, adjustments in emissions rules and gas effectivity requirements affect valuations, as newer autos typically adjust to extra stringent necessities, making them extra enticing in an environmentally aware market.

Understanding the connection between 12 months of manufacture and resale worth is essential for sellers in search of to maximise returns. Whereas situation and mileage play essential roles, the 12 months of manufacture establishes a baseline valuation, influencing the general appraisal course of at each CarMax and Carvana. Recognizing this connection empowers sellers to set sensible expectations and make knowledgeable choices when evaluating presents. Moreover, researching the market worth of comparable autos from the identical mannequin 12 months offers invaluable context for decoding appraisal presents and negotiating successfully. By contemplating the mixed affect of 12 months of manufacture, situation, mileage, and market demand, sellers can optimize their methods and safe the very best value for his or her used automobile.

6. CarMax’s Appraisal Course of

CarMax’s appraisal course of performs an important position in figuring out the supply a vendor receives, straight influencing the “who pays extra” comparability between CarMax and Carvana. The method includes a bodily inspection of the automobile at a CarMax location, the place skilled appraisers assess varied components, together with the automobile’s situation, mileage, options, and market demand. This in-person analysis permits for an in depth evaluation, doubtlessly capturing nuances that a web based valuation would possibly miss. This detailed strategy can result in a extra correct appraisal, doubtlessly leading to a better supply in comparison with an automatic on-line valuation. For instance, a automobile with minor beauty harm may be unfairly penalized by an algorithm, whereas a CarMax appraiser might acknowledge the minimal influence on total worth, resulting in a fairer supply. Conversely, undisclosed mechanical points detected through the in-person appraisal might result in a decrease supply than initially anticipated by way of a web based platform. The clear nature of the in-person course of permits sellers to know the rationale behind the supply, facilitating negotiation and doubtlessly enhancing the ultimate payout. Understanding this course of helps sellers put together their autos for appraisal and anticipate potential changes primarily based on particular situations.

The appraisal course of at CarMax sometimes features a check drive, a radical inspection of the automobile’s exterior and inside, and a evaluate of its upkeep historical past. Appraisers use specialised instruments and assets to evaluate the automobile’s market worth, contemplating components like latest gross sales information for comparable autos within the native space. This data-driven strategy goals to offer a aggressive supply reflecting present market situations. After the appraisal, CarMax presents a written supply legitimate for seven days, offering sellers with time to think about the supply and examine it with options. This timeframe permits sellers to discover different choices, together with acquiring an appraisal from Carvana, earlier than making a closing resolution. This chance for comparability is a key component in figuring out which firm presents the higher deal. For instance, a vendor would possibly use a CarMax appraisal as leverage when negotiating with Carvana, doubtlessly securing a better supply from both firm. Understanding the timeframe and validity of the CarMax supply empowers sellers to navigate the negotiation course of successfully.

In abstract, CarMax’s appraisal course of, with its emphasis on bodily inspection and data-driven valuation, is a essential element in figuring out the “who pays extra” query. Whereas the in-person nature of the method would possibly require extra effort and time in comparison with a web based valuation, the potential for a extra correct and doubtlessly greater supply could be a vital benefit. Moreover, understanding the main points of the method, together with the components thought of by appraisers and the timeframe for supply validity, empowers sellers to make knowledgeable choices and maximize their potential returns when promoting their used automobile. This data permits sellers to strategically examine presents from CarMax and Carvana, leveraging the strengths of every platform to safe the very best deal. The secret’s to acknowledge the distinct benefits of every appraisal technique and use this info to navigate the used automobile market successfully.

7. Carvana’s On-line Valuation

Carvana’s on-line valuation system performs a pivotal position within the “who pays extra” comparability between Carvana and CarMax. This automated system permits sellers to obtain prompt, non-binding presents for his or her autos by offering info such because the automobile identification quantity (VIN), mileage, situation, and options. This streamlined strategy presents vital comfort, eliminating the necessity for scheduling and attending in-person value determinations. This comfort issue considerably influences the decision-making course of for sellers prioritizing pace and ease of transaction. Nevertheless, the automated nature of the valuation presents potential implications for the ultimate supply. As a result of the system depends on algorithms and reported information, nuances {that a} bodily inspection would possibly reveal may very well be ignored, doubtlessly affecting the accuracy of the preliminary supply. For instance, a automobile with aftermarket modifications or unreported harm would possibly obtain a unique valuation on-line in comparison with an in-person evaluation. Understanding this potential discrepancy is essential for sellers evaluating presents from each Carvana and CarMax.

The effectivity of Carvana’s on-line valuation contributes considerably to its enchantment. Sellers can get hold of valuations from the consolation of their properties, avoiding the time dedication related to visiting a bodily appraisal location. This accessibility could be notably advantageous for sellers with busy schedules or these situated removed from bodily appraisal facilities. Nevertheless, relying solely on a web based valuation with out contemplating different value determinations would possibly result in suboptimal outcomes. Acquiring a number of presents, together with an in-person appraisal from CarMax, permits sellers to match valuations and leverage the knowledge to doubtlessly negotiate a better supply from both firm. For example, a vendor might current Carvana with a competing supply from CarMax, doubtlessly prompting Carvana to regulate their preliminary valuation. This strategic strategy emphasizes the significance of using each on-line and in-person appraisal strategies to maximise potential returns.

In conclusion, Carvana’s on-line valuation system offers a handy and environment friendly technique for acquiring preliminary presents on used autos. Nevertheless, its reliance on algorithms and reported info necessitates a complete understanding of its potential limitations. Whereas the pace and accessibility of the web valuation are vital benefits, evaluating the web supply with a bodily appraisal from CarMax empowers sellers to make knowledgeable choices. This comparative strategy permits sellers to leverage the strengths of every platform, doubtlessly resulting in a better closing payout. Recognizing the interaction between comfort, accuracy, and negotiation ways inside the used automobile market is essential for maximizing resale worth. Subsequently, Carvana’s on-line valuation needs to be thought of a invaluable instrument inside a broader technique encompassing a number of appraisal strategies and knowledgeable negotiation.

8. Present Promotions/Incentives

Present promotions and incentives provided by each CarMax and Carvana considerably affect the “who pays extra” dynamic. These limited-time presents can shift the steadiness, making one firm extra financially enticing than the opposite for particular autos or promoting circumstances. Promotional durations would possibly embody bonus payouts for sure makes and fashions, elevated trade-in values, or discounted financing choices for patrons. For instance, Carvana would possibly supply a bonus $500 for SUVs throughout a selected month, whereas CarMax would possibly supply a better trade-in allowance for autos bought by way of their financing program. These fluctuating incentives necessitate steady monitoring and comparability to find out the optimum promoting technique. A seemingly greater preliminary supply may be offset by a extra profitable promotion from the competing firm. Subsequently, contemplating the entire worth proposition, together with any relevant incentives, is essential for maximizing returns.

Analyzing present promotions requires cautious consideration to eligibility standards and phrases. Some promotions would possibly apply solely to particular automobile varieties, mannequin years, or mileage ranges. Others would possibly require financing by way of a selected lender or the acquisition of an prolonged guarantee. Understanding these limitations is important for correct comparability. For example, a promotion providing a better trade-in worth may be contingent on financing a brand new buy by way of the identical firm, a situation that may not be appropriate for all sellers. Failing to think about these constraints can result in misinterpretations of the general worth proposition. Subsequently, a radical evaluate of the phrases and situations related to every promotion is important for knowledgeable decision-making. This cautious analysis ensures that the chosen supply aligns with particular person promoting targets and monetary circumstances.

In conclusion, present promotions and incentives signify a dynamic element of the “who pays extra” equation. These presents can considerably influence the ultimate payout, making steady monitoring and comparability important. A complete understanding of eligibility necessities, phrases, and situations related to every promotion allows knowledgeable decision-making and strategic negotiation. By contemplating the entire worth proposition, together with any relevant incentives, sellers can navigate the complexities of the used automobile market and maximize their returns. Failing to include these dynamic components into the analysis course of can result in missed alternatives for elevated revenue. Subsequently, staying knowledgeable about present promotions and incentives is essential for sellers in search of the very best final result.

9. Particular person Negotiation Techniques

Particular person negotiation ways play an important position in figuring out which firm, CarMax or Carvana, in the end presents a better payout for a used automobile. Whereas preliminary presents present a place to begin, expert negotiation can considerably influence the ultimate value. Understanding the nuances of every firm’s negotiation course of empowers sellers to maximise their returns. CarMax, with its in-person appraisal course of, permits for direct interplay with appraisers, creating alternatives for real-time negotiation. Presenting compelling arguments primarily based on market analysis, automobile situation, and comparable gross sales can affect the appraiser’s valuation. For instance, offering documentation of latest upkeep or repairs can justify a better value. Conversely, Carvana’s on-line platform necessitates a unique negotiation strategy. Whereas direct interplay may be restricted, offering supporting proof by way of the platform’s communication channels, corresponding to comparable automobile listings or impartial mechanic assessments, can affect Carvana’s reconsideration of their preliminary supply. This strategy requires clear and concise communication, emphasizing the automobile’s strengths and market worth.

Efficient negotiation requires thorough preparation and analysis. Understanding the present market worth of comparable autos offers a powerful basis for negotiation. Sources like Kelley Blue Ebook or Edmunds can present invaluable insights into honest market pricing. This information empowers sellers to current knowledgeable counteroffers, demonstrating a sensible understanding of the automobile’s price. Moreover, understanding every firm’s typical negotiation practices could be advantageous. Whereas CarMax may be extra amenable to in-person discussions, Carvana’s on-line system would possibly require a extra data-driven strategy. Adapting negotiation ways to every platform’s particular processes enhances the chance of a profitable final result. For example, highlighting the comfort and pace of Carvana’s on-line course of may be a persuasive tactic, whereas emphasizing the thoroughness of CarMax’s in-person appraisal might affect their supply. This adaptability is essential for navigating the distinct traits of every platform.

In abstract, particular person negotiation ways are an integral part in figuring out whether or not CarMax or Carvana presents a better payout. Whereas preliminary presents present a baseline, expert negotiation can considerably affect the ultimate value. Thorough preparation, market analysis, and an understanding of every firm’s negotiation processes empower sellers to maximise their returns. Adapting negotiation methods to every platform’s particular traits and using accessible communication channels successfully are essential for securing the very best final result. Recognizing the significance of particular person negotiation ways empowers sellers to actively take part within the value willpower course of, doubtlessly bridging the hole between preliminary presents and desired promoting costs, in the end influencing which firm pays extra.

Continuously Requested Questions

This part addresses widespread inquiries relating to the comparative payouts provided by CarMax and Carvana, offering readability and dispelling misconceptions surrounding the appraisal and gross sales processes.

Query 1: Does CarMax all the time supply greater than Carvana?

No, neither firm constantly outbids the opposite. Provides depend upon varied components, together with automobile specifics, market situations, and particular person negotiation ways.

Query 2: Are on-line valuations as correct as in-person value determinations?

On-line valuations supply comfort however may not seize nuances detectable throughout a bodily inspection, doubtlessly affecting supply accuracy.

Query 3: How do present promotions have an effect on which firm pays extra?

Restricted-time promotions, corresponding to bonus payouts or elevated trade-in values, can shift the steadiness, requiring cautious consideration of present presents.

Query 4: Can negotiation considerably influence the ultimate supply from both firm?

Sure, efficient negotiation, supported by market analysis and vehicle-specific info, can considerably affect the ultimate supply from each CarMax and Carvana.

Query 5: How does automobile situation affect appraisal presents?

Automobile situation, together with exterior, mechanical, and inside points, performs a pivotal position in appraisal valuations. Sustaining a automobile in optimum situation maximizes potential returns.

Query 6: Is it helpful to acquire value determinations from each firms?

Acquiring value determinations from each CarMax and Carvana offers invaluable leverage throughout negotiation, enabling sellers to match presents and doubtlessly safe a better payout.

Understanding the components influencing every firm’s appraisal course of and present promotional choices is essential for knowledgeable decision-making. Using accessible assets and implementing efficient negotiation methods can maximize potential returns whatever the chosen platform.

The next part will supply sensible ideas for maximizing resale worth, empowering sellers to navigate the complexities of the used automobile market successfully.

Maximizing Resale Worth

The next ideas present actionable methods for maximizing resale worth when promoting a used automobile, no matter whether or not CarMax or Carvana is chosen.

Tip 1: Thorough Automobile Documentation

Sustaining complete service data, together with receipts for upkeep and repairs, demonstrates accountable automobile possession and might positively affect appraisal presents.

Tip 2: Pre-Sale Automobile Inspection

Acquiring a pre-sale inspection from a trusted mechanic can establish potential points and permit for proactive repairs, doubtlessly rising appraisal worth.

Tip 3: Beauty Enhancements

Addressing minor beauty imperfections, corresponding to scratches or dents, can enhance a automobile’s presentation and doubtlessly improve its perceived worth.

Tip 4: Thorough Cleansing and Detailing

A clear and well-maintained inside and exterior considerably influence first impressions, doubtlessly influencing appraisal presents positively.

Tip 5: Market Analysis and Comparative Evaluation

Researching the present market worth of comparable autos offers invaluable insights for negotiation and setting sensible expectations for appraisal presents.

Tip 6: Strategic Timing

Contemplating seasonal demand fluctuations and market tendencies can affect the timing of the sale, doubtlessly maximizing returns.

Tip 7: Leveraging A number of Value determinations

Acquiring value determinations from each CarMax and Carvana offers leverage throughout negotiation, permitting sellers to match presents and doubtlessly safe a better payout.

Tip 8: Knowledgeable Negotiation

Approaching negotiation with supporting information, market analysis, and a transparent understanding of the automobile’s worth strengthens the vendor’s place and might result in a better closing supply.

Implementing these methods can considerably influence the ultimate resale worth, whatever the chosen platform. A proactive and knowledgeable strategy empowers sellers to navigate the used automobile market successfully.

The next conclusion synthesizes the important thing takeaways and presents closing suggestions for navigating the decision-making course of.

Conclusion

Figuring out which firm, CarMax or Carvana, presents a better payout for a used automobile requires a nuanced understanding of assorted influencing components. Neither firm constantly outbids the opposite. Automobile specifics, market situations, present promotions, particular person negotiation ways, and the chosen appraisal technique (on-line versus in-person) all play vital roles within the closing supply. Sellers profit from leveraging each platforms, acquiring a number of value determinations, conducting thorough market analysis, and implementing efficient negotiation methods. Understanding the strengths and weaknesses of every firm’s appraisal course of empowers sellers to navigate the complexities of the used automobile market successfully.

The evolving panorama of the used automobile market necessitates steady adaptation and knowledgeable decision-making. Staying abreast of market tendencies, company-specific promotions, and rising applied sciences inside the appraisal course of stays essential for maximizing resale worth. Empowered shoppers, geared up with data and strategic foresight, are greatest positioned to navigate this dynamic market and safe optimum returns when promoting their autos. The important thing lies not in assuming one firm all the time pays extra, however in strategically leveraging accessible assets and knowledge to attain the very best final result.